Mondo d’Oro is elevating flavor with a new print and out-of-home campaign, ‘Smallgoods, BIG TASTE’, created in partnership with Wildlings Perth.

Boasting crowd favorites such as ‘The Morning After Bacon Sangha’, ‘The Poolside Platter Party’ and ‘The Christmas Showstopper Ham’, the campaign showcases some of Mondo d’Oro’s most loved products in a fun, confident and hard-to-ignore way.

Mondoro sales manager Adrian Rapanaro said the campaign captured the core of the brand. “This piece celebrates something we’re proud of: premium accessories with truly great taste. Bold, fun and unmistakably Mondo d’Oro.”

Nicole Lennox-Gray, Strategy Director at Wildlings, said: “We wanted the product to pack as much punch as the taste of the product.”

“Mondo d’Oro has a big presence on the meat board. Our job was to go from eating that meat board to giving Mondo d’Oro the same big presence in advertising space,” added Matt Wilson and Pat Lennox, Creative Directors at Wildlings.

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Creative agency: Wildlings
Creative Director: Matt Wilson, Pat Lennox
Head of Art: Neil Martin
Head of Design: Enrico Betsworth
Photography: Finlay McKay
Group Account Strategist: Nicole Lennox Gray
Group Account Director: Cait Totten
Account Director: Kylie Puneau
Hair & Makeup: Nadia Duca
Wardrobe: Kylie Clifford
Food stylist: Kate Flowers
Media: Carat – Michelle Testa